creativity

Is Brainstorming Pointless?

This originally appeared in Innovation Excellence. I just saw this New Yorker piece about the futility of brainstorming. Over the years, I’ve facilitated well over a hundred sessions ranging from small workgroups to big, executive-laden festivals. Like anything else, it can work, but isn’t the right tool for every situation. It’s also not the way to get

Is Brainstorming Pointless? Read More »