The holidays are upon us. It’s time to show our families how much we care…by maiming strangers for cheap flat screens at Wal-Mart. Of course, I’m joking. No one’s got that kind of upper body strength, anymore. Credit cards work great from bed. But what is it that makes us buy? How do companies squeeze […]
MIND GAMES: 10 Devious Ways Companies Trick Us To Buy More Read More »
(This post originally appeared on LinkedIn) Something stubborn and senseless stands between us and a golden ‘Age of Abundance’. Surprisingly, it’s not gun lovers, Koch brothers, or Honey Boo Boo’s mother. While working on my next book, I stumbled across some powerful ways to solve America’s Prosperity Paradox, which keeps every citizen from basking in Botoxed bliss, like a Bravo housewife.
Ever wander into some fancy deli and try to make sense of a wall of exotic snacks? Luxurious corn crisps dusted with rare cheeses, caviar, or truffles from Dumbledore. Indulgences you only thought existed on Gwyneth Paltrow’s fleet of organic yachts. The only thing each package has in common is a conspicuous lack of pricing.
Yesterday, I had the displeasure of meeting someone at Pret-a-Manger, a thriving chain featuring something resembling food – from the 1950’s. I live in New York, which offers an astounding number of food options – from McDonald’s to fresh bagels to pizza to Mexican. So I was shocked that this Frankenrestaurant was not a laundromat
Fresh from the Fridge: Can someone explain Pret-a-Manger to me? Read More »
Actual US Postal Service proposal! A revolutionary reinvention of the US Post Office driven by technology. This will make you “Go Postal!”
Last Saturday, my father gave me a ride from Brooklyn to Manhattan. Not only was this a great way to get a life lecture from an all-knowing immigrant while trapped in his car, it was also a lesson in price inefficiency. Driving is a series of small decisions. The biggest one on this trip was
Time for Dynamic Pricing for Tolls and Other Businesses Read More »